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Social Media Marketing

Social media is HOT!  From freelancers to small businesses to household brands like Coca-Cola, it seems like just about everyone is leveraging the power, popularity and broad reach of social media to connect with existing and potential customers.

Whether you’re talking about video, photos or blog posts, social media is a “catch all” term that encompasses all sorts of online content created and shared by individuals.  It’s different than traditional web content because it promotes interaction between the creator and the consumer, and, hopefully, gets conversations going.

With so many social networks out there though, it can be intimidating to get started and to know where to invest time and energy.  At TKG, we know which social networks will be most effective for you business.  Plus, we’re experts at getting the social media conversations started.

Here are some of the ways we use social media to boost the marketing efforts of our clients:

  • Reputation Management
  • Market Research
  • Competitive Research
  • Increasing Search Engine Rankings
  • Increasing Site Traffic
  • Targeting Keywords
  • Contests/Promotions/New Product Rollouts
  • Blog Promotion
  • Exposure/Branding
  • Community Building