Search Engine Optimization
Search Engine Optimization
There is a pervasive myth among web site operators that simply submitting their URL to hundreds or thousands of search engines will increase traffic to their web site and thus, increase sales. Another myth is that simply inserting META tags in your web pages will also increase your traffic. Both are just not true! META tags and search engine submission are highly recommended; however, by themselves these steps will not get you anywhere. For many web site operators, other traditional Internet marketing tactics are not feasible, practical or affordable.
So what works?
Search Engine Optimization or Positioning is by far the best, smartest and most affordable investment you can make in Internet Marketing. Search engine optimization, also known as search engine placement and search engine positioning, is the process of improving a web site for higher search engine rankings. And it should be the first step in achieving higher rankings.
Ewing Enterprise will develop a proprietary and customized technique for your web site to achieve a top 30 listing on all the major search engines. Although the majority of your traffic will derive from the top 6 search engines, we focus on submitting your web site to the top 20 search engines and directories and report on the results in regular intervals throughout our process.
To put the power of our team of search engine professionals to work for you, please contact us for a free evaluation of your web site. Additionally, please feel free to contact us for a free ranking report to see how your business ranks with the major search engines and directories.
Ewing Enterprise Search Engine Optimization
The Ewing Enterprise search engine optimization program is designed to drive highly targeted and qualified new business to your web site.
Our proprietary technique and practical knowledge will:
Increase the number of search engines and directories in which your web site is listed.
Maximize the number of your Web pages listed in search engines
Broaden the amount of links to your web site on other strategically appropriate web sites
Improve the search result position rankings of your web pages
Allow search engines to more easily “crawl” your web site
Our Search Engine Optimization Process
Our approach is summed up by five powerful words-Discover, Explore, Develop, Evolve and Assess. The result is a consistent and smooth translation of stated business goals into real world, user-centric, technology-driven solutions. It’s unique. It’s you. And at Ewing Enterprise , it’s all about Ü.
The end product is an Internet presence that stands above the competition and places our clients at the forefront of their industry.
Our team of specialists provides you with and in-depth analysis of your competitor’s web sites to determine their rankings, keywords, Meta tags as well as their level of search engine expertise.
Our team of specialists works with you to determine your business goals and objectives. We then combine your stated goals and objectives with our discovery process and determine the most relevant, specific and popular keywords. Additionally, during this phase we will explore the need for any URL, copy/content, alt-image, page title and/or web site description changes.
Our team of specialists combines what they learned in the discovery and exploratory phases and creates the specific HTML coding, inserts the specific tags, creates crawler pages and copywriting designed to boost your search engine results.
At this point our team of specialist submits your web site URLs to the search engines and directories for inclusion. We perform both manual and automated submissions to search engines and directories.
Our team of specialists regularly monitors your site traffic and search engine positioning, providing detailed analysis and suggestions for improvements or additions to your site. The goal of our search engine optimization program is to continuously enhance your visibility at search sites, maximizing your return on investment.
Each phase of our approach carries its own set of deliverables. View our search engine optimization services and learn how Zunch can assist you in positioning your web site at the forefront of your niche or feel free to contact us for more information.